How We Helped UALÁ to Increase Their Account Activations by 85%
Services
User Acquisition (open market) & Retargeting
Platforms
Growth DSP
Activations
Installs
Project Overview
The Unicorn Fintech reached out to Growth in order to get a growth in account activations in LATAM, with the final goal of increasing app installs.
Execution
They already applied important strategies in order to get a visible growth in the app installs, covering the basics such as app store optimization (ASO) and the whole app interface design.
From our side on we started analyzing the app targeting and goals, such as the profile of already active users, potential clients, and client milestones.
We continued with in-app tracking, this helped us to get a better understanding of the user behavior and their preferences.
Our next step was to create deep links to our app. This allowed users to drop in an easy way into the mobile experience. It’s a solution that helps your app to be more visible and accessible at the same time.
Last but not least, we applied ad retargeting – running ads towards people who have visited the app but have not yet installed it.
Results
After running through with all the above named solutions we and UALÁ were very satisfied with our final results and outcome of the applied strategies.
The app install had a growth of a total of x% and also the account activations increased by a total of 85%.
Don't take our word for it, take theirs!
Our partners share there experience with us
“With Growth-DSP we over exceeded our KPIs and Increase our ROI in a very short period of time, really impressive.”
Martin Bellocq
"They have my highest recommendation. Delivery, scale and performance in different verticals for our tops clients."
Javier Hierro
"Thanks to Growth DSP we increment our DAU for different GEOs in just 3 months"
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Raúl Haghenbeck
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